If you want to build an incredible website and a powerful online presence, then the first thing you're going to need is the right tools. While reliable hosting and a strong graphic designer can help you go some of the way, a time will come when you need to start exploring the "content" side of your digital strategy, and that's where you'll need a CMS.
A CMS is a content management service that helps you to simplify everything from user experience to digital marketing. While there are a handful of different CMS services out there, some more popular than others, there are still many companies searching for a CMS that offers something new.
What is Coaster?
Coaster is the CMS created by a company called Web-Feet.co.uk. The organisation started as a full-service development, marketing, and design company, specializing in helping clients to get the most out of their content. After a while working with complicated content management strategies, the business decided that there was a gap in the market for a CMS system that was developer-friendly, block-based, and ready to blow the competition away.
Coaster makes digital control easier for agents and customers alike. Based on Laravel 5.4, the CMS is constantly in development, thanks to its open source nature. That means that it's a CMS that evolves with the feedback and updates provided by a Git community.
What Makes Coaster Different?
At this point, you're probably wondering what makes Coaster such an interesting alternative to the other CMS solutions on the marketplace today, like WordPress for instance. The simple answer is that one of the reasons there are so many CMS options available for today's companies and developers to choose from is that it's rare for one service to fit all needs. While WordPress is great for people who want to focus on building a digital presence with their blog, it's not ideal when you want to add plugins into the system, or simply manage your website.
When you move beyond WordPress, there are options like Joomla and Drupal, and even though these have their benefits, they're often perceived as bloated and less than perfect for those in search of an agile approach to website management. As much as each of the popular systems available for CMS today have their benefits, Coaster was built taking the best parts from every CMS on the market and eliminating the negative aspects.
What Coaster Offers for CMS Users
Coaster is still relatively new to the market as an alternative CMS, but it's already earning quite a significant reputation with developers and agencies alike. The system was designed to be incredibly simple and flexible so that anyone can use it. If you're looking for a bloat-free approach to website management, the Coaster ensures that you can access all the tools and information you need with ease.
At the same time, Coaster offers plenty of great solutions for marketing too, with beacons that allow you to broadcast URLs to specifically targeted locations. You can even decide what kind of times you want your web pages to show up, so you can adjust your campaign to suit limited-time strategies and take advantage of FOMO.
Coaster for Developers
One of the things that makes Coaster so impressive compared to standard CMS systems is that it seems to be tailor-made for developers. In fact, the people behind Coaster describe it as a designer and developer's best friend. If you're sick of searching through lines of code to make simple changes, Coaster's block-based model can make your life a lot easier.
Coaster's builders knew that themes, blocks, and templates for developers need to be as simple as possible for modern companies. The blocks that they use to simplify development ensure that you have absolute control over your web evolution and design. What's more, because Coaster is built on the Laravel 5 blade system, it's easy to keep track of pages.
Coaster for Agencies
Coaster is a completely free open-source system perfect for anyone who wants to build a commercial or non-commercial project - which means that it's ideal for businesses and agencies alike. In fact, if you're an agency who wants to use the Coaster CMS for various projects, you can even get in touch with the designers.
The people responsible for Coaster did everything they can to make the system as simple and accessible as possible for everyone from developers, to agencies and end users. If you're looking for a clutter-free CMS, this could be the choice for you.